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by jacquelyn horkan, editor


But down the entire street there was whiskey and beer, and nothing else... This was Last Chance Street - last chance for a drink or a girl before Cuba.

Charles Johnson Post, The Little War of Private Post


"The political bug bites people and makes them interested in politics in varying degrees. In some cases the bite is well-nigh fatal and causes the victim to spend every waking hour running for office, sometimes for several offices at the same time."

How to Win in Politics, by Fuller Warren

After his election as governor in 1948 and while waiting to take over his official duties, Fuller Warren wrote a book called, How to Win in Politics, a topic the governor-elect knew well since, by his own admission, he began running for office at age 13 and never stopped.

For Warren, politics was enjoyment, avocation, and
a noble calling. It was also hard work. "Action counts," he advises novice politicians. "Gesticulate wildly."

He counsels the use of "an array of euphonious, alliterative adjectives." For example, he suggests calling a mean man a :snarling, snapping monstrosity." A sweet voice becomes a "soft, susurrant, satisfying accent." An opponent is not vicious; he is a "lying, libidinous, lecherous libertine.", A graduate of the Roget school of oration, quickly repudiates Mark Hanna’s advice to "use a lot of fancy words and say nothing." Instead, Warren recommends "taking a positive and unequisition on all pertinent issues."

A victim of his own innocence and honesty, Warren left office touched by scandal and failure. After one more bid for the governor’s mansion in 1954, he retired from politics to a life of genteel poverty. In 1973 he died alone in an apartment on Miami Beach, leaving behind little more than a dim memory of one who brought high idealism and joy to the business of politics.


Sept/Oct 1998 -- Florida Business Insight, PO Box 784, Tallahassee, Fla. 32302
(850)224-7173, insight@aif.com

 


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