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SayfieReview.com/Associated Industries/Zogby Poll: Florida Divided

December 16, 2009

Florida likely voters have mixed opinion of President’s health reform proposal but majority hold favorable opinion of President; GOP leads generic Congressional ballot

Forty-six percent of likely voters in Florida say they support President Obama’s proposed healthcare reform while 47% oppose the plan, a new SayfieReview.com/AIF/Zogby telephone survey shows.  On the healthcare issue a strong partisan divide splits Florida, with a majority of Democrats (51%) expressing strong support and a more than two-thirds of Republicans (68%) voicing strong opposition.

Do you support or oppose the Obama healthcare reform proposal?






Strongly Support





Somewhat Support





Somewhat Oppose





Strongly Oppose





Not Sure





*Numbers may not add to 100% due to rounding

Eighty-one percent of likely voters in Florida are concerned that the President’s and Congress' economic policies such as the stimulus package and proposal to reform healthcare could raise taxes and increase the national debt.  The majority of those who indicated they are concerned (60%) say they are “very concerned” while 19% say they are “not very concerned” or “not at all concerned.”

A majority of Florida’s likely voters (55%) approve of the job President Obama is doing, slightly higher than his national average.  Forty-two percent disapprove of the President’s job performance. 

In a generic Congressional election match-up, likely Florida voters are again evenly split between those who would vote Republican (35%) and a Democrat (33%) with 22% undecided and 9% considering “someone else.”  On this question independents slightly favor a generic Democrat (27%) over a generic Republican (21%) but nearly one-third (30%) are undecided.

“This poll confirms, once again, that Florida’s hue is bright purple,” said Justin Sayfie, SayfieReview.com publisher.  “Floridians are deeply divided on the President’s health reform proposal, approve of President Obama’s job as President, and also prefer Republicans being elected to Congress.  2010 promises to be another hot and humid election season for both political parties in Florida.”

Zogby International was commissioned by SafieReview.com and the Associated Industries of Florida (AIF) to conduct a telephone survey of likely voters in Florida.  This telephone survey of 801 likely voters was conducted December 7-11, 2009.  Samples are randomly drawn from telephone CDs of national listed sample.  Zogby International surveys employ sampling strategies in which selection probabilities are proportional to population size within area codes and exchanges.  Up to six calls are made to reach a sampled phone number.  Cooperation rates are calculated using one of AAPOR’s approved methodologies and are comparable to other professional public-opinion surveys conducted using similar sampling strategies.  Weighting by region, age, race, party and gender are used to adjust for non-response.  The margin of error is +/- 3.5 percentage points. Margins of error are higher in sub-groups.

For full poll results, please visit:  http://www.sayfiereview.com

See COOP4 (p.38) in Standard Definitions: Final Dispositions of Case Codes and Outcome Rates of Surveys. The American Association for Public Opinion Research, (2000).

Cooperation Tracking Study: April 2003 Update, Jane M. Sheppard and Shelly Haas. The Council for Marketing & Opinion Research (CMOR). Cincinnati, Ohio (2003).